Why Your Business Can't Ignore Social Media

At DLA Solutions we know that "likes" are important. We also know that having a lot of "followers" is a good thing. We understand that "videos" are important, too. But, more importantly, we know that there is a purpose for all of those things. And all the likes, followers, videos and everything else in Social Media Marketing won't mean anything if they don't help you create Meaningful Relationships with your customers, donors or members. We help businesses understand Social Media and how it can help develop Meaningful Relationships with customers, helping turn Likes, Followers and all those other wonderful Social Media contacts into real, lasting connections.

 Facebook has more than 500 million active users. 50% of these active users log on to Facebook in any given day, and spend an average of 55 minutes using its services. Facebook users spend much more online than the average internet user. Every month, more than 250 million people engage with Facebook on external websites. There are more than 200 million active users currently accessing Facebook through their mobile devices.

Twitter: Twitter now has 105,779,710 registered users. Twitter has become one of the most popular social networking services and has created many business growth opportunities to major companies who have taken their brand marketing from TV and Radio to the internet. With Twitter, what used to cost thousands of dollars a day in advertising with conventional media is now costing little to nothing!

YouTube:  YouTube is now the second largest search engine, according to comScore, with 50% more searches than Yahoo! And 180% more searches than Bing. YouTube has 300 million visitors every month who watch more than 12 billion videos. The average person spends 15 minutes a day ion YouTube. Over 3 million people are auto-sharing video toat at least one social network. On Facebook alone, 46.2 years worth of minutes of YouTube videos are watched every day.

LinkedIn: The roots of popular sites like YouTube and Facebook are founded on the entertainment side of things. But since its creation, LinkedIn has been geared toward the professional business crowd. Executives from all Fortune 500 companies are LinkedIn members. The number of monthly visitors at LinkedIn.com keeps on growing at a spectacular level. United States users represent 42.8% of LinkedIn's traffic. On LinkedIn, you’ll find more middle age man with no kids and a higher income and education level than the internet average.

Are you ready? Contact us to get started with your social media marketing plan.